The March of Dimes is launching their National Prematurity Awareness Day

• In the United States, 1 in 8 babies is born prematurely.
• Worldwide, 13 million babies are born too soon each year.
• We’re working to address the crisis at home and abroad.

The serious problem of premature birth

Every year, more than half a million babies are born too soon in the United States. Our country’s premature birth rate has risen by 36 percent over the last 25 years. That’s serious cause for concern.

Premature birth costs society more than $26 billion a year and takes a high toll on families. Babies born just a few weeks early are at risk of severe health problems and lifelong disabilities. Premature birth is the number 1 killer of newborns.

The Prematurity Campaign

In 2003, the March of Dimes launched the Prematurity Campaign to address the crisis and help families have full-term, healthy babies. We’re funding lifesaving research and speaking out for legislation that improves care for moms and babies. Worldwide, 13 million babies are born prematurely each year. In 2008, we expanded the campaign globally.

Healthy Babies are Worth the Wait

The Healthy Babies are Worth the Wait® program focuses on preventing preventable preterm birth. This new collaborative model is already showing signs of success. A new Healthy Babies are Worth the Wait™ education campaign began in 2011 to educate women with healthy pregnancies about the importance of waiting at least 39 weeks to give birth.

Prematurity Awareness Month

November is Prematurity Awareness Month® and when the March of Dimes focuses the nation’s attention on premature birth. The awareness month kicks off on November 1 with the release of the 2011 Premature Birth Report Card. November 17 marks World Prematurity Day, and the March of Dimes and our partner organizations worldwide are asking everyone to help spread the world on the serious problem of premature birth.

Poof or Woof!?

Target website goes down due to unpredicted load caused by a Missoni promotion on the website.

Yes, even the largest online retailers can blow it when they don't take a detailed look at how their servers are designed to handle the load of too many visitors all at once.  My experience with the ATP Tour and the WTA Tour with the sage mentoring by Phil Dore, Director of Marketing for the ATP taught me that designing cool sites is ok, but designing the plumbing and infrastructure to handle peak load was even more important.

A Simple Website

This is a simple diagram showing how a traditional website is launched with a database server, an application server and then the client PC that is bringing over the HTML pages and content.  Simple and extremely dangerous!  Your exposure to peak load is equal to the number of visitors to your website.  This means that 1,000 visitors load 20,000 pages which causes 20,000 calls to your application server and 100,000 calls to your database (average 5 db calls per page and 20 pages per visit)

An Edge Cached Website

Compare that to the next diagram that leverages a content distribution network or "Edge Cache" to absorb the traffic load and stop the exponential load on your server.

Note here we shield our database server and our application server from the huge surge of traffic by fronting it with an edge cache server or CDN (Content Distribution Network).  This is not the same thing as a "Cloud Computing Device" although you can setup a CDN on a cloud platform.  Here any time a page is loaded the first time, you see 5 database calls render the page and then it is copied in static form to the Edge Cache Server where it remains for a designated time (TTL or Time to Live).  Many cases we will set the TTL to 24 hours so the page will persist, in static form for a full day.  Here, 1,000 visits generate 1,000 hits to the Edge Cache Server, statistically generating 0 hits to our application server and 0 hits to our database server (over time it approaches zero).

So, Target, I hope you've taken a look at your CDN infrastructure and for those businesses that haven't be sure that you contact me for a "load analysis" on your website to make sure you don't fall prey to same "Poof" condition on your website that Target is facing today... Woof Woof!

US Troops hunting for Taliban fighters need the heavy muscle... and Bobcat heavy equipment movers are there to help out.   These stunning photos show the US Military ganging up to haul an earthmover up a steep mountaintop to help them setup a monitoring base to keep an eye on the enemy.    Earth Mover School provides the training necessary to get certified for Heavy Equipment Earth Mover licensing.  Hoorah!

SEE MORE PHOTOS about Bobcat Tractors used in Afghanistan

Team Sports Fan is pleased to announce that they are no longer retailers of the Energy Balance Bands and have replaced their line with Trion:Z.  TrionZ energy bands are a custom line of negative ion energy bracelets that feature CLC College Licensed logos including Florida Gators Energy Bands, Georgia Bulldogs Energy Bands and Florida State Seminoles Energy Bands.

"We were happy to carry the Energy Balance line of negative ion energy bands supplied by JC Walton and his team in our Team Sports Fan chain of stores and they were great sellers for us compared to the other lines of Negative Ion bracelets that we stocked.  Now that we have the Trion:Z line of sports energy bracelets with the power of official CLC college logo branded energy bands, we have a great alternative to the Energy Balance line."

Energy Balance™ is a trademark of Energy Balance Gear™, LLC in Orange Park, Florida and is not affiliated with this website or those companies mentioned.

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SEO

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